I look around my desk, and what used to be a dumping ground for unopened mail, notes written on legal pads, sticky notes, and the backs of envelopes, is almost pristine. It was time to clean up and move on. I’m prepared to do the same thing with my Memo list of subscribers; next month I’ll be deleting those who haven’t opened emails in a year or more.

I know habits change. New email addresses are created without deleting the old account. People may not be interested in getting the Memo any more. The Memo may go directly into their spam folder. In some cases, the mailbox is full and the email gets bounced. In the email world, any of those actions show as red flags and can impact how email is treated by servers. Purging the list keeps my email address in good standing in the email world and helps keep me out of your spam folder.

You may notice that I sometimes put in links for you to click to save you time if you want further information. In some cases, that will send the Memo to your spam folder. If you don’t get two Memos per week, that’s a good place to look; you can also designate my email address as Safe or Not Spam.

Did you know that forwarding a Memo to someone can get you unsubscribed? If whomever you forwarded the Memo to clicks the Unsubscribe button at the very bottom, they unsubscribe your email address, not theirs, and there’s no way for me to know that’s not what was intended. If that happens, you’ll get an email from me saying you’ve been unsubscribed. I appreciate that you want people to read what I write, but be aware that can happen. It’s safer (although more cumbersome) to scroll down to the bottom of the Memo text and click the turquoise “Forward” icon. In most email systems, you can also forward the Memo after cutting off the large green box at the bottom where the Unsubscribe button appears. Of course, subscribing is free so you can always go to drchet.com and subscribe again if you’re no longer getting the Memo; if you subscribe and get the message that you’re already subscribed, then you definitely should check your spam folder.

Tuesday, we’re back to health news. Enjoy the rest of your weekend.

What are you prepared to do today?

        Dr. Chet